The other week a couple of our older MCTV talent were on a photo shoot for the Commonwealth Bank. These shoots are normally used for billboards or in store brochures.
While I was looking for some examples of previous campaigns I came across some beautiful photographic retouching that was done for a previous Commonwealth campaign. Click the link below to see some other stunning examples.
To promote Commonwealth Bank’s new online hub for building diverse investment portfolios we created a striking campaign that represents the changing face of finance. True to M&C Saatchi’s founding philosophy – “Brutal Simplicity” – these portraits help humanise a highly innovative and intuitive product.